Mumshandmade Label Yarns: A Kickstarter Journey

Hello everyone! Allow me to introduce myself. My name is Christina, and i am one of the owners and the main designer of Mumshandmade. Today i decided to write and publish this very special blog post because I am thrilled to make an important announcement! 

We've just launched of our first and very special Kickstarter project. I Just can't wait to tell you all about my dream. But first, let me start by telling you a story which some of you may already be aware of, as many of you have been waiting for several colours to be restocked. Thank you so much for your patience on this.

So, let's start with a throwback in January 2022, when me and partner and husband faced the most challenging problem so far, when the main developer and person in charge of our old website got diagnosed with cancer and had to unfortunately leave our team.

At that point, we were forced to invest time and effort into creating a new online store for Mumshandmade. We're now proud to say that our new on-line store is now stronger and much easier to use. We're really more than thankful for your continuing support and patience that you, our customers have showed us during the challenging six months it took to make these changes and get back to business again. Yes, that was six months without sales. Along the way, we managed to support our whole team of employees and most importantly, our precious knitters who work with us since day one.
As many of you may already know, by April 2023, we had to stop selling all our viral Aegean blue knitwear, and by November 2023, we Sold out of all our Pink yarns. Despite high demand, we started running extremely low on most of our other yarn colors too, such as Camel and White for example.

 We tried to talk to our trusted manufacturer in the EU to solve our supply issues several times, but unfortunately, they couldn't support us anymore due to their own business reasons. Now, almost all of our 12 basic line yarn colors are running out, which means we might have to stop making our popular chunky knits soon. So sad. If knitting stops at Mumshandmade, then there is no Mumshandmade anymore.

Many people are in love with our cozy sweaters, cardigans and other chunky knitwear, but without enough yarn, it's impossible to keep making them. We have so many ideas for new designs, but the lack of yarn is holding us back from even making sample knits for our photoshoots.

So here is why i thought about launching a kickstarter funding project. I'm very passionate about creating an innovative yarn blend using 60% Recycled Acrylic and 40% fine Merino wool. This special blend will offer a durable yet soft yarn material for eco-conscious creators and knitting enthusiasts. With your warm support, I am planning to bring this special yarn to life and sell it in the market as well as continue knitting the signature knitwear with it. I've already begun researching manufacturing facilities and plan to produce a range of yarn colors to suit various projects. Once the yarn samples are ready and shipped to our headquarters, I'll double check and ensure that their quality actually meets our standards and aesthetics before placing a yarn production order to the manufacturer. Your kind contributions will help a lot to cover yarn production costs and bring this whole dreamt project to fruition. Our ultimate and main goal is to offer these yarns for sale through our existing e-shop and collaborate with retail stores to bring it out in the market too. By knitting all Mumshandmade knitwear with this unique quality yarn, we aim to provide our loyal customers with higher-quality, even more eco-friendly options they've been asking for. Come join us in elevating Mumshandmade to the next level by supporting our Kickstarter project!

Your support will enable us to explore new designs and collections using more sustainable yarn materials.

•  Spread the word by sharing our Kickstarter campaign with your friends, family, and anyone who might be interested. Every share counts and helps us reach more people!
•  Back Us: Consider backing our project on Kickstarter. Your pledge will not only bring us closer to our goal but also unlock some amazing rewards just for you.
•  Stay connected by following us on social media and subscribe to our newsletter to stay updated on our progress and exclusive behind-the-scenes content.

Thank you for your support! Your contributions are incredibly valuable and play a vital role in making our project a success.

If you're a potential yarn manufacturer or distribution partner, we'd love to hear from you. Reach out to us at hello@mumshandmade.com with any ideas or offers for collaboration.

Well, if I get more support than i have hoped for, I can make even more colors for our yarn! Of course I’ll make sure to produce the colors you want if you leave a note on your kickstarter pledge. Please check the offered color palette first - just to make sure you give some new unique shades suggestion. 

"I am super excited about our project, but sometimes, things can get a little tricky. For example, because of faraway conflicts, like wars, the yarn might take a bit longer to reach us in Greece. 
But don't worry! I am ready to handle any hiccups and make sure you get your awesome yarn as soon as possible. 
I’ll keep you updated the whole way through and help with any questions or delays that pop up!"

Christina